We were excited to see the NIGHT Quick Dry Hair Towel featured on NBC's TODAY Show as part of Jill Martin's evening routine essentials.
Our hands-free, heatless design helps absorb water quickly while you get ready, unwind, or move through the rest of your evening. The secure button-and-loop closure keeps the towel in place without adding weight or pulling on your hair.
As seen on TODAY
Watch the TODAY evening essentials segment
Why it works
- Absorbent microfiber helps cut down drying time.
- A hands-free twist-and-flip design stays secure.
- Heatless drying helps reduce the need for extra heat styling.
Shop the NIGHT Quick Dry Hair Towel
Featured on TODAY in September 2026.






