Oh sleep, how we love you so. NIGHT was built on the belief that sleep is a powerful tool, and with the right products to support your *best sleep*, it leads to feeling and looking better.
We spend 1/3 of our lives sleeping, but is that all there is to know about sleep? Check out these sleep facts:
1. 12% of people dream in black and white.
Studies show that before color television, only 15% of people dreamt in color. Thanks to color television (scientists think) we’re all seeing colors.
2. World record for longest time without sleep: 11 Days
In 1964 Randy Gardner set the record for the longest period of time without sleeping. Under close observation by scientists, Gardner went 264 hours without any shut eye.
3. Sleep deprivation will kill you faster than food deprivation
Stranded on an island? Best to get some rest. Although neither types of deprivation come recommended, after several days without sleep, you’d lose almost all ability to function.
4. Fear isn’t the most common sleepy time emotion
Despite countless stories of nightmares and terrors, scientists have found that the emotions most commonly felt during sleep/dream states are sorrow, guilt, and confusion. Still a bummer.
5. High Earners get the best sleep
According to the British Bedtime Report (yes, that’s a thing) people who make equivalent to upwards of 80K per year get 34% better sleep.
The takeaway? Sleep is unbelievably important. And a very worthwhile place to invest in. Want to get a better night's sleep?