If you follow Mario Dedivanovic on social media, you’ve seen his A+ selfie game…which often features him resting on a certain black silk pillow. You guessed it—that’s the NIGHT Pillow. He’s a huge fan and obviously we are huge fans of him. And since we know that legit AF people roll with fellow legit AF people, we had to reach out when Mario featured his go-to for all things skincare, Laura Dyer. Laura is the Physician Assistant with Dr. Amy Wechsler and a celebrity skincare specialist. She put the NIGHT Pillow to the test and (spoiler alert) she loves it!

We asked Laura for her expert advice on a few questions we are asked on the reg so she could shed light on how your pillow affects your beauty game…big time.

Can your pillow really affect your skin and hair? 

Laura: Absolutely. You spend 8 hours a night on your pillow. That is 1/3 of your day or 1/3 of your life. Cotton pillows pull moisture out of your hair and skin leaving you looking dry and dull. The moisture pulled into the pillow can also draw in allergens and bacteria causing damage and reactions to your hair and skin.  The moisture in the cotton fibers cause significant friction of the hair and skin leading to unwanted hair breakage, hair loss, split ends, facial wrinkles, acne, and dull skin. 

Can your pillow affect the efficacy of face cream you apply at night? 

Laura: Because cotton draws in moisture, it will do the same with your face creams.  Therefore, anything you're putting on your face at night, you're putting onto your cotton pillow.  Sleeping on a silk surface allows the moisture to stay on your face and allows the creams to penetrate your skin and work instead of penetrating the pillow.

Can you tell us why deep sleep in general is crucial to upping your beauty game? 

Laura: Deep sleep is important for a number of reasons.  When you are sleeping, that is when your body resets hydration levels and when growth hormones repair cells to restore beauty.   A deep sleep allows hydration levels to properly rebalance giving your skin moisture, making wrinkles less apparent and giving skin a nice glow.  Increased moisture to hair follicles can lead to healthier hair.  Not enough deep sleep causes the stress hormone cortisol to be released. Increased cortisol increases inflammation which can worsen skin conditions such as acne or eczema, and can also prematurely breakdown collagen and hyaluronic acid causing skin to lose laxity and become dull. If hydration levels do not rebalance, this can lead to puffy eyes and the dry skin which can make wrinkles more visible.

How often should you wash your pillowcase?

Laura: Cotton pillowcases need to be washed every 2-3 days because they pull so much moisture, bacteria and allergens. The Night pillowcase can be washed every 1-2 weeks because it does not collect bacteria and allergens. 

What is your best anti-aging night time advice? 

Laura: Stay hydrated. Use a reparative night cream and eye cream. Sleep on your back when possible. Always sleep on a silk pillowcase and use the NIGHT Pillow. You spend 1/3 of your life sleeping, you should take advantage of this time and get a better night’s sleep, better skin and better hair.  

At NIGHT, we’re pretty committed to doing everything a little different. And we firmly believe that beauty is multi-dimensional. That’s why we make products made to work on your skin and hair while maximizing the hours you can catch some Zz’s; our new Dual Sided Pillowcase is no different. We took a look at our product line and wondered why we didn’t have something that was customizable to the user’s needs. So we went out, like we do, and developed this double-sided-magi-refiffic pillowcase to help create balance for your skin and hair, whether you lean to the dry or oily side of life.

How it works: 

Side One is made of our classic mulberry silk to help maintain optimal moisture levels of dry skin and hair. It provides that one-of-a-kind smooth, NIGHT surface that won’t absorb moisture, or face creams from your best beauty assets. Wake up bedhead, breakout, and sleep crease free. 

Side Two is made from bamboo, which naturally wicks excess oil, moisture, and sweat away from your skin and hair, giving it a balancing boost so your skin and hair can get back to normal. Bamboo fibers are less abrasive than traditional pillowcase materials like cotton or jersey, so it won’t tug on your skin+hair, preserving the signature NIGHT benefits like eliminated bedhead, hair damage, and sleep creases. #YAS

We might be crazy, but we think we’re onto something. Here’s three reasons why two sides are better than one:

1. The seasons change, so should your beauty routine  

Pretty much no one’s talking about how skin and hair needs change with the seasons, but we are. Dry in the winter, and oily in the summer? Vice versa? All you’ve got to do is flip this baby over halfway through the year.

2.  Life ain’t consistent, so get something flexible

Hormones, diet, a broken AC, there’s no predicting what’s going to come up in the middle of the night. So even if you tend to be a little dry, some nights might call for something different — to avoid waking up with a bad hair day, or a #fresh blemish.

So, be prepared to look your best every morning, no matter what with the NIGHT Dual Sided pillowcase.

3. No two skin + hair types are the same, so get something that works for you

At some point along the way, beauty companies began to catch on to the fact that not everyone’s beauty needs are the same. Your moisturizer or shampoo specifies dry or oily skin/hair types, so why should your nighttime beauty routine be any different? The NIGHT Dual Sided Pillowcase was born from of this question, and was designed to ensure no matter what your skin and hair type is, you’ll wake up on the bright side.

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Let us guess...

Your weekend was amazing and now you are dreading that early Monday morning alarm clock because it means a long work week ahead. #SAME. We get it.

But we are all about staying positive here at NIGHT HQ, so here are four reasons to look forward to waking up on Monday morning after sleeping on a NIGHT pillow.

1. Deep Sleep = High Functioning Brain

#Fact: The signature black hue of the NIGHT pillow is engineered to help boost melatonin production so you sleep deeply. You’ll wake up as 100% productive as your colleague who says she, “stayed at home and did laundry this weekend.”

2. No Morning Shame

Still had some residual makeup on from the wild weekend? Avoid the sad reminder of nights past as the black silk will work to hide any sign of it. Judgment-free wake up guaranteed. 

3. Hair On Point

We want you to snooze that alarm clock and catch extra Z's, which means your Sunday blow out needs to stay fresh to death for your Monday work day. Preserve your locks with the finest silk pillowcase on the market, that doesn’t cause frizz. The NIGHT pillow ensures you’re ready to be #flawless come 8am.

4. Signs of Exhaustion? Not here.

Maintain hydrated, youthful skin and hair with the NIGHT pillow, leaving you looking like you spent the weekend at the spa, drinking green tea and meditating. No dark circles, sleep creases, or split ends here.

#Sundayscaries are for people who don’t sleep with NIGHT. Beat them forever.

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It is always exciting here at NIGHT HQ when we launch a new product, and the Tri-Silk Pillowcase, specially designed to fit any pillow, is certainly no exception. But if you are new to our brand, you may be wondering – what is best for me? The TriSilk Pillowcase OR the NIGHT Pillow? Well don’t fret, as usual, we have your back. Take a moment to answer these two questions and then you’ll be ready to get in bed with the best NIGHT product for you.

1. Do you want to effortlessly add beauty benefits to your nightly shut eye?

ANSWER: YES

Added benefits when all you have to do is close your eyes and go to sleep? YES PLEASE. The first thing we have confirmed is that you do make solid life choices…and are in fact in the market for either the TriSilk Pillowcase or the NIGHT Pillow.

ANSWER: NO

Seriously? Go ahead and think about that one again.

2. Do you think the pillow you currently sleep on is absolutely amazing and providing you with the best sleep possible?

ANSWER: YES

Damn, let us know what pillow you are sleeping on! But seriously, that’s awesome. Now consider covering that pillow with our TriSilk Pillowcase, a proprietary spandex silk formula designed to moisturize and protect you precious skin and hair. Our signature midnight black hue negates light, acting like a built-in sleep mask and providing you with that deep, restorative sleep that keeps you looking and feeling youthful.

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ANSWER: NO

You aren’t alone. In fact, this is the answer we hear far more often. Consider trying something new: the NIGHT Pillow aka full NIGHT experience.  The NIGHT Pillow is a lightweight memory foam pillow combined with a custom-fit TriSilk pillowcase to fully maximize your shut eye. The advanced engineered memory foam sleeps cool and provides comfort and support in every sleep position while the custom-fit TriSilk Pillowcase moisturizes and protects your skin and hair. As mentioned above, our signature black hue negates light, acting like a built-in sleep mask. This is the real deal and the total package.

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So you are attending an upcoming wedding (or 12 if you are mid 20s-early 30s) and it’s time to buy your darling friends a gift a.k.a. check it off your to do list. If NIGHT Pillows™ are on the couple’s registry, they know what’s up and you should be the legit AF friend who makes their #sleepwithbenefits dream come true. If NIGHT Pillows™ are not on the couple’s registry, you have the opportunity to surprise them and crush your gift giving duties. Here’s why NIGHT Pillows™ make the perfect wedding gift.

HIS AND HERS

The best part about buying NIGHT Pillows™ for two is that you can mix and match three border designs. Consider opting for the stripe border for that classic, sophisticated bride and the woodgrain border for her rugged, handsome groom.  Rest assured the couple will never confuse whose pillow is whose, which means more pillow talk and less pillow fight.

BLACK FOR THE WIN

No matter what bedding style the couple chooses, NIGHT Pillows™ will be the perfect accent. The signature hue is always in style, looks good with everything and is advanced engineered to negate light promoting a deeper, more restorative sleep.

PICTURE PERFECT

Engagement. Shower. Rehearsal dinner. Wedding. Honeymoon. The photo opportunities never seem to end and the paparazzi situation is real. They both want to look their best because these pictures are keepers for-ev-er. Give them the gift of clear skin, healthy hair and deep beauty sleep.

THAT HONEYMOON PHASE THO

Most of us don’t wake up looking our best. In fact, 11% of women admit to regularly putting on makeup before their sleeping mate or significant other wakes up*. Maybe this is the case because their pillows suck. Newlyweds should blissfully wake up on NIGHT Pillows™ that support better skin and hair instead of worrying about morning shame, bed head and skin irritation.

NO REGRETS

With the purchase of NIGHT Pillows™ comes a 101 night no strings attached policy with free returns. With all of the deadlines and rushed decisions associated with wedding planning, it’s nice to know this is one gift they can ease into before committing.  

EVERY DAY THEY WILL THINK OF YOU

Because a china sugar bowl gets pulled out of the cabinet once every blue moon. Don’t be #basic -- give the gift that is used every single NIGHT : )

*Poshly, 2016

What size? Will she even use this? Does he like this color? We get it. There’s a lot to consider when shopping for that perfect gift. But this year you can kick back and enjoy the (spiked) eggnog because we have the answer all of your shopping struggles. The NIGHT Pillow™! Here’s why it is the perfect gift for every single person on your list:

ONE SIZE FITS ALL

People change sizes constantly, especially as the office cookie swaps start up around November 1^st. So don’t burden yourself trying to guess someone’s size (let alone insult him/her). Not only does the NIGHT Pillow™ always fit just right, but the foam is advanced engineered to self-adjust accommodating all sleep positions and providing universal comfort.

GENDER NEUTRAL

Men, women, extremely spoiled dogs…the NIGHT Pillow™’s incredible benefits work for everyone. We also have three tonal design options for the border of the pillow, so if you gift two pillows to a couple, they will be able to tell them apart…and you won’t be held responsible for a pillow fight.

ALWAYS APPROPRIATE

Whether you are looking for a gift for sweet grandma or a tinder date with future potential, a game-changing sleep product is a definite win. The NIGHT Pillow™ is a classic…but also keeps it real with a little flava. There’s a bedding angle, a beauty angle, and an all-around #treatyoself angle to be played here.

BLACK MATCHES EVERYTHING

“I don’t like the color black” – said no one ever. You don’t need to be Anna Wintour to understand the power of black to match absolutely everything. And the signature black hue not only looks super fresh, but negates light for a deeper, more restorative sleep.  

ALWAYS NEEDED

Besides your wedding registry and moving, how often do you update, or even think about, your bedding? Chances are you and everyone you know have neglected the average 2-3 year life span of a pillow and should be in the market for an upgrade. Gifting someone the NIGHT Pillow™ achieves that “you read my mind, I’ve been meaning to get a new pillow” status.

THE GIFT THAT KEEPS ON GIVING

By gifting someone a NIGHT Pillow™, you are essentially providing them with a better night’s sleep and hydrated and healthy skin and hair. Hands down it cannot get better than that.

So get your gifting on! A NIGHT Pillow™ for YOU and YOU and YOU…

Congrats on getting in bed with NIGHT! You and your pillow are going to share a lot of awesome QT together (1/3 of your life actually). We guarantee NIGHT will treat you right, but here are five tips to get the most out of your experience:

1. Sleep directly on the custom TriSilk™ moisturizing pillowcase pre-assembled on your NIGHT Pillow™ to maximize the benefits. No additional pillowcase needed!
2. Avoid stacking other pillows above or below the NIGHT Pillow™. The height of the foam is engineered to be universally supportive.
3. Sleep freely. Don’t concern yourself with your “normal sleep position.” Fact is the average person changes position 2-36 times a night. The NIGHT Pillow™ is advanced engineered to self-adjust for the perfect comfort and support in every position.
4. Keep your sleep surface fresh—it’s so easy! The TriSilk™ moisturizing pillowcase is removable and machine washable. We recommend laundering it every other week or as needed. No need to worry about cleaning the self-adjusting memory foam core. It's hypoallergenic so stays so fresh and so clean without additional maintenance. 
5. Don’t be scared that your pillow doesn’t look like your grandma’s. Our MidNIGHT black hue actually negates light promoting a deeper more restorative rest. Trust us once you sleep black, you won’t go back J

Give it time! Remember we have a 101 night no strings attached policy. So take your time. We recommend sleeping with the pillow for at least 10 nights before drawing a conclusion. Enjoy your #sleepwithbenefits!

Our top priority at NIGHT HQ is bedroom satisfaction. So we take feedback from our very wise customers seriously. Since inception we’ve noticed a consistent theme in customer feedback that we like to refer to as the “wait for it.” It goes something (or exactly) like this:

“The first two nights I really didn’t like sleeping with the NIGHT Pillow™. Around night three, I started to feel neutral about it. From night five on, I can’t imagine sleeping with another pillow. I am totally OBSESSED.” – A real, very wise NIGHT customer

If you’ve ever made the leap to cleansing your face with a Clarisonic, brushing your teeth with an electric toothbrush or, for the most daring, using natural deodorant, you know the drill. There’s an adjustment period…but at the end of the day (or night)—these products change your life!

So, what is it that takes time getting used to for the NIGHT pillow? Here’s the deal:

1. Self-Adjusting Foam: Our proprietary oxygenated memory foam is advanced engineered to mold to the anatomy of your body and your comfort preference (i.e. what sleep positions you favor). But, it just needs a little time to get to know you first.
2. Highest Quality Silk: Our unique TriSilk™ pillowcase is made of the highest quality mulberry silk, previously used only for high-end couture and never before seen in the bedding industry. The custom-fit prevents slipping and bunching, a technique also new to bedding. There is no doubt— this is a different sleep surface experience than the #basic cotton pillow…and your hair and skin will thank you for that.

For these reasons, we recommend sleeping with the NIGHT Pillow™ for at least 10 nights before drawing a conclusion. And, don’t forget, we guarantee satisfaction with a 101 night no strings attached policy. So take your time! 

Don’t let your NIGHT Pillow™ be the one that got away…it’s worth the wait ; )