Sleep With Benefits
The Science Behind Beauty Sleep
No beauty tool can beat a good night’s sleep. That’s the philosophy NIGHT was founded on. We create products that harness the power of sleep for better skin and hair while you rest. “Beauty sleep”—what a famous cliché. But now, there’s science to back up the NIGHT philosophy (though its not like we needed it).
A new study has shown that 60% of people find that a good night’s sleep improves their appearance. And that those who can find a way to catch 9+ hours of the stuff per night see increased effectiveness of sleep on their looks.
Participants in the study reported these #killer stats:
44% of people reported improved overall demeanor
42% reported brighter eyes
21% reported brighter complexion
17% reported fewer wrinkles
11% improved skin condition
Sleep expert Neil Robinson noted that a good night’s sleep might be the key to a “better appearance,” but you already knew that.
Ready to look as good as you feel?
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Why Two Sides are Better than One
At NIGHT, we’re pretty committed to doing everything a little different. And we firmly believe that beauty is multi-dimensional. That’s why we make products made to work on your skin and hair while maximizing the hours you can catch some Zz’s; our new Dual Sided Pillowcase is no different. We took a look at our product line and wondered why we didn’t have something that was customizable to the user’s needs. So we went out, like we do, and developed this double-sided-magi-refiffic pillowcase to help create balance for your skin and hair, whether you lean to the dry or oily side of life.
How it works:
Side One is made of our classic mulberry silk to help maintain optimal moisture levels of dry skin and hair. It provides that one-of-a-kind smooth, NIGHT surface that won’t absorb moisture, or face creams from your best beauty assets. Wake up bedhead, breakout, and sleep crease free.
Side Two is made from bamboo, which naturally wicks excess oil, moisture, and sweat away from your skin and hair, giving it a balancing boost so your skin and hair can get back to normal. Bamboo fibers are less abrasive than traditional pillowcase materials like cotton or jersey, so it won’t tug on your skin+hair, preserving the signature NIGHT benefits like eliminated bedhead, hair damage, and sleep creases. #YAS
We might be crazy, but we think we’re onto something. Here’s three reasons why two sides are better than one:
1. The seasons change, so should your beauty routine
Pretty much no one’s talking about how skin and hair needs change with the seasons, but we are. Dry in the winter, and oily in the summer? Vice versa? All you’ve got to do is flip this baby over halfway through the year.
2. Life ain’t consistent, so get something flexible
Hormones, diet, a broken AC, there’s no predicting what’s going to come up in the middle of the night. So even if you tend to be a little dry, some nights might call for something different — to avoid waking up with a bad hair day, or a #fresh blemish.
So, be prepared to look your best every morning, no matter what with the NIGHT Dual Sided pillowcase.
3. No two skin + hair types are the same, so get something that works for you
At some point along the way, beauty companies began to catch on to the fact that not everyone’s beauty needs are the same. Your moisturizer or shampoo specifies dry or oily skin/hair types, so why should your nighttime beauty routine be any different? The NIGHT Dual Sided Pillowcase was born from of this question, and was designed to ensure no matter what your skin and hair type is, you’ll wake up on the bright side.
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NIGHT Mantra: Must Love Dogs
As a small but mighty team, we spend our days very focused and embrace caffeine in many forms to keep the momentum going. But want to know how to distract us? Bring a dog to the office. Everyone who works at NIGHT loves dogs and it’s something we bond over.
But the fact is—the love goes both ways. Dogs LOVE NIGHT. Labs, Goldens, Bulldogs, Pomeranians, Mutts…we could go on and on. We receive pictures via text, email and on social media of dogs, peacefully resting their heads on NIGHT Pillows, with and without their owners.
You may be asking yourself: Why? Well, besides the obvious: dogs are extremely smart creatures and have great taste…here are three reasons:
- Smooth and gentle sleep surface: The top-quality mulberry silk used in the TriSilk Pillowcase allows hair to glide effortlessly across without pulling or tugging. Goodbye bedhead (and hello less shedding in this case). It is also custom-fit and expertly designed with a hint of spandex to produce a wrinkle-free, perfectly smooth environment. Our canine friends can appreciate this top-notch engineering for a most enjoyable experience.
- Sleeps cool, no sweat: No one and no dog wants to deal with non-breathable bedding that produces sweat and general discomfort. The NIGHT Pillow provides a cool sleep experience thanks to the oxygenated foam and the mulberry silk.
- Deeper sleep = better dreams: Ok, we may be stretching here…but the dogs just look so happy when they sleep on NIGHT Pillows! We do know that NIGHT Pillows support deeper, more restorative sleep thanks to the self-adjusting memory foam and the signature black hue, so why can’t we assume that better dreams come along with it?? We like to believe the pups are thinking about peanut butter, long runs in the park and cuddles with their owners.
Final conclusion: Dogs know best and they love NIGHT Pillows for good reason. Follow their lead and invest in a NIGHT Pillow.
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Sleeping on Satin vs Silk
Satin this and silk that; you hear the two materials thrown around and often used as synonyms. But the truth is that these materials are different and it is important to understand how as you make the right bedding decision for you and your beauty game.
Let’s start with the how they are similar when used in bedding. Both satin and silk support healthy skin and hair while you sleep. Either of these materials is going to boost your beauty game more than more traditional bedding materials (ahem, cotton). Why? Because while other materials may tug at your hair follicles and strip your skin of natural, important oils, satin and silk provide a smooth sleep surface. Skin and hair gently glide across as you catch z’s, reducing friction and leaving your skin and hair hydrated. This is key in helping to reduce bedhead, hair breakage, fine lines and wrinkles and dull, dry skin.
Now for the key difference. Silk is a natural material produced by the silk worm. Satin was originally produced as a weave using silk fibers to enhance the look and feel of the material (think: extra shiny and smooth). Slowly over time, this same effect could be achieved incorporating sophisticated manmade fibers, leading to today's ability to produce satin as a solely synthetic fiber. This alone immediately presents a difference in price for the consumer. Satin is a more affordable material than silk. So as we like to say here at NIGHT headquarters, if you have champagne taste but are on a budget, satin is your best beauty sleep solution. If you are looking for the ultimate luxury experience, silk is for you.
As silk is a natural fiber, it does offer an important additional benefit. Silk is naturally hypoallergenic, which keeps your sleep surface clear of allergens, dust mites and mold aka skin irritants that can cause breakouts. For acne prone skin, this is key to consider, and something that we hear many dermatologists call out.
Net net- making the switch to satin OR silk is a no brainer. You’ll wake up fresher and be out the door faster with less time messing with your hair and skin. Choosing between satin and silk is a personal choice, depending on your budget and skin concerns.
Have follow up questions? The NIGHT team is always happy to help! Email info@discovernight.com.